Driven - August 2018

We Drive the New Ford EcoSport

New Ford EcoSport Driven

What’s in a name, I mean, people have all sorts of interesting names these days and gone are the good old days of a ‘proper Christian name.’ The same can be said for cars with absurdities such as ‘Qashqai’ and ‘Superfast’ springing to mind. Imagine humans were named in the same vein as Ferrari’s – “Meet my son, Superfreckly and my daughter, Mediumround.”

 

Mind you, at least we know that the Superfast is indeed super-fast and that a 5 Series is larger than a 3 Series, yet smaller than a 7.  What a time to be alive.

Enter Fords economical and sporty EcoSport. It’s not what you might think, though – the ‘Sport’ in EcoSport suggests a more ‘sporty’ lifestyle as opposed to track day toy, but we already knew that.

Ford EcoSport

The Ford EcoSport has been a hot seller in South Africa since its initial release in May 2013 and now having received its third and most significant update, promises to continue its streak of strong sales. The numbers speak for themselves with the Ford EcoSport accounting for as much as 14% of Ford sales in South Africa. It also leads in its segment making up for 38% of its segment, down from 49% initially. In short, the EcoSport is popular in our market so there’s no doubt that the improved design, quality and safety of this vehicle will stand it in good stead.

Design wise, the most notable differences can be seen at the front of the vehicle and in the cabin. The new hood with power dome sits above a new and distinctively Ford grille and the standard HID headlamps with LED daytime running lights (Trend and Titanium models only) contribute to more premium look up font. New colours and alloy wheel options are available, too.

Having received quite the revamp, the cabin of the new EcoSport really is a lovely place to be. New instrument clusters, SYNC screen options and a new steering wheel with standard paddle shifters (on auto models sit amongst other updates such as new interior materials, a completely redesigned instrument panel, newly designed climate control console and ambient lighting below the instrument panel.

Both petrol and diesel variants are available, however the diesel is only available in base Ambiente guise. This is because in this segment, petrol is still king and as a result, the Ford EcoSport’s line-up reflects that.

Ford’s tried, tested and triumphant 1.0-litre EcoBoost motor does service in the petrol model and having won Engine of the Year 6 times, that’s a good thing. It provides punchy low down torque and always feels eager to get going, yet returns an impressive claimed 5.4 l/100km. Figures of 92 kW and 170 N.m are more than ample and the petrol motors have been paired wonderfully with either a 6-speed manual or all-new 6-speed automatic transmissions.

For those who still insist on a bit of oil burning, the Ambiente model is only available with Ford’s 1.5-litre TDCi motor, mated to a 5-speed manual with figures of 74 kW, 205 N.m and claimed 4.6 l/100km.

Safety wise, all vehicles benefit from the usual array of standard safety equipment such as ABS, EBA and ESC. Dual front, side and curtain airbags are standard across the range with Trend and Titanium models receiving a driver’s knee airbag too.

In terms of spec, the whole range is pretty sorted. Ambiente models receive SYNC 1 with Bluetooth and voice control, electric windows all-round, steering wheel audio controls, Ford audio with 6 speakers and 2 USB ports, rear PDC, rear fog lamp, remote central locking, a trip computer and 16” steel wheels with covers.

 

In addition to this, Trend models receive a black grille with upper chrome, roof rails, body colour mirrors and door handles, SYNC 3 with 6.5” Touchscreen, LED daytime running lights, 16” alloy wheels, front and rear fog lamps, Hill Launch Assist, Roll Stability Control, Tyre Pressure Monitoring, and a leather gear knob and steering wheel.

In addition to all of that, Titanium models come specced to the hilt with silver roof rails, lower body cladding in black with chrome inserts, power adjustable folding exterior mirrors with puddle lamps, 17” alloy wheels, auto headlamps, rain sensing wipers, Keyless start, cruise control with adjustable speed limiter, electronic climate control, SYNC 3 with 8” touchscreen with navigation, Ford Audio with 7 high-end speakers, centre console with covered bin and sliding armrest and ambient lighting.

To wrap this up, Ford have taken what was already a popular and capable lifestyle vehicle and given it the updates needed to keep it fresh for the next while. The EcoSport is refined, fun to drive, practical and well put together, well equipped and now with its new face, handsome too.

Ford EcoSport Pricing in South Africa

Pricing starts at R264 500 for the 1.5 TDCi Ambiente manual and stretches to R339 900 for the 1.0 Ecoboost Titanium automatic.

All vehicles come standard with Ford Protect’s comprehensive 4 years/120 000km warranty, 5 years/unlimited km corrosion warranty, 3 years/unlimited km roadside assistance and 4 years/60 000km service plan. Service intervals are 15 000km.

 


Also published on Medium.